SNG’s Digital Economy Analytics Platform

The Industry’s First and Only Hands-On, Comparative Database

SNG’s Digital Economy Analytics Platform puts all Deap visualthe data from SNG’s in-depth analysis reports at your fingertips in a secure Web-based tool, allowing you to run your own queries and reports. Identify where, how, and by whom broadband is being used to uncover gaps and opportunities to be addressed, comparing regions and industry sectors to uncover actionable information and insights. Broadband utilization and its measurable impacts can quickly be assessed along multiple dimensions of geography, user characteristics, and Internet technologies to identify where broadband is being used to greater or lesser effect.

SNG’s goal is to maximize the social benefits and economic growth that can be derived from broadband technologies and our mission is to arm our clients and stakeholders with the information and intelligence to take effective action towards this goal. The Digital Economy Analytics Platform is one more powerful step toward fulfilling this mission. For more details, please see: Overview of the Digital Economy Analytics Platform

By using the Digital Economy Analytics Platform, development agencies can leverage the best practices from each region and industry sector across their area, just a click of the mouse away from unlocking the keys to maximizing the business and social benefits of broadband.

The DEAP puts users just a click of the mouse away from unlocking the keys to maximizing the business and social benefits of broadband:

  • Broadband’s Impacts on specific industries – who is using broadband most effectively and who is missing out on opportunities
  • Specific eSolutions utilization among industries, regions, etc. and their economic impact
  • The differences between rural and urban areas within a region, or between regions – and how eSolutions help each overcome challenges
  • The next level of mapping – a map of not only availability – but demand
  • The factors (other than availability) that drive utilization – how to replicate and bring it to areas where utilization is below average
  • The revenue increase and the cost savings resulting from broadband utilization
  • How broadband impacts job creation
  • Barriers to using broadband and the needs to overcome them.
  • How different sizes of organizations best utilize eSolutions

“SNG’s latest business intelligence solution, its ‘Digital Economy Analytics Platform’ provides North Carolina the ability to see our broadband data and its economic impact in ways that were previously not easily available to us,” explains Jane Smith Patterson, Executive Director of e-NC, North Carolina’s Broadband Authority. “North Carolina now has access to Strategic Network Group’s world-class solution set to analyze broadband utilization and its impacts. The ability for our staff to customize how we see the data and compare it among regions and industries will prove critical for program planning and provide e-NC a strategic advantage to support NC communities regional economic development efforts both locally and globally.”

“What’s really exciting about Digital Economy Analytics Platform is the ability to compare regions not just within your own territory but across the globe,” explains SNG Founder and CEO Michael Curri. “With results from studies across the globe, those who wish to share their study results can compare their region to other states, provinces, countries, etc. to better understand steps they can take can do to fully leverage the benefits of high speed Internet. Researchers recognize what we have built as a ‘normative database’ – for the layman, it is simply the only way for one region to compare itself to another in the world of broadband utilization.”

SNG goes to the heart of a region’s broadband challenges and success by going straight to a region’s businesses, organizations, and households to collect information on how they use and benefit from the Internet. How are people and organizations using broadband? What are they not doing? What are their needs and barriers? How do they benefit and how do these benefits translate into tangible social and economic impacts? How does broadband utilization and its impacts change over time?

All of this collected information, analyzed by SNG’s Broadband Economists and made available through the Digital Economy Analytics Platform enables stakeholders to develop programs and initiatives to drive innovation and economic development.

With our proven track record of showing regions how the use of Internet technologies will be most effective and deliver the most benefits, SNG’s Digital Economy Analytics Platform brings the ability to uncover the drivers of success and the needs of specific geographies more than ever before.

Digital Economy Analytics Platform includes:

  • Nearly 70,000 records
  • 37,000 records on businesses and organizations
  • 32,000 records from households