How do you actually drive local economic development through broadband?
You personalize the value of connectivity and online business applications to individual business owners and managers. You show them the new revenues and cost savings they could realize and should be achieving if they want to stay competitive and relevant in a digital world – because these are the revenues and cost savings their peers have already realized.
Through our extensive and micro-level research, SNG has quantified benefits from online business applications by industry sector and business size. We use our one-of-a-kind Digital Economy Database to generate Digital Economy index (DEi) Scorecards and provide them to our clients who want to help local businesses become more competitive and relevant in a digital world, including:
- Economic and regional development agencies trying to retain and grow local businesses using broadband and technology solutions
- Utilities investing in broadband and who want to keep the base of ratepayers, as well as drive network adoption
- Broadband service providers that want to drive uptake of value-added services and their network
DEi Scorecards are a first step in a process to understanding their issues with leveraging digital tools to grow their business.
The DEi Score is based on the Internet-enabled applications that the business is currently using. This score can be improved and business grown by implementing the Small Business Growth Program.
The DEi Scorecard identifies the top three Internet tools and strategies for this business and the potential new revenues and/or cost savings from the reported online business applications.
The DEi Scorecard gives contact details of the person you designate that can start working with businesses that are motivated to take next steps in realizing new revenues, cost savings, and building customer relationships.
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