SNG’s eSB

You need to identify the opportunities for increasing utilization to drive both economic and social benefits.

SNG can help determine the current state of broadband utilization within a defined geography and/or sector. Information on eSolutions usage is collected directly from businesses, institutions and organizations through customized and proven online solutions. Through analysis of the data collected, we provide intelligence on the level of eSolutions utilization, the benefits and outcomes for government and business organizations and households based on their usage, the drivers and barriers for eSolutions, and insights into best practices. Comparative results are also summarized using SNG’s exclusive Digital Economy Index.

SNG’s eSolutions Benchmarking (eSB) helps communities and regions leverage the benefits of high-speed Internet connectivity and eSolutions for economic and social development. The eSB is the basis for a region to drive meaningful use and formulate strategies.

SNG’s eSB methodology is entirely personalized to you, ensuring the data collection process brings back as many relevant insights to your specific needs as possible. This process delivers wide-ranging and extensive data to reveal insights to guide strategies.

More than a dozen states have used eSolutions Benchmarking and SNG’s accompanying recommendations to formulate statewide broadband plans.

gpSNG’s eSolutions Benchmarking (eSB) Reveals:

  • Current state of broadband market segments (market analytics)
  • Economic impacts already achieved from investing in broadband
  • Potential economic benefits to be realized from increasing adoption and utilization
  • Gaps and opportunities by sectors and locations
  • Future broadband needs
  • Need for awareness and adoption programs

eSolutions Benchmarking – data collection and analysis

Using world-leading, one-of-a-kind online tools that collect over 110 indicators on broadband utilization, impacts, needs, barriers, equipment, readiness, skills, and more, SNG’s methodology is entirely personalized to your project. We work in full collaboration with our client and local stakeholders to ensure that the data collection process brings back as many insights as possible. SNG gathers more and deeper data from more people that any other broadband data collection provider – with tools that will provide deep and meaningful analysis for strategy development. It’s not uncommon that one of our State projects provides thousands of respondents.

Effective data collection on broadband utilization and impacts is essential to the success of any broadband awareness and adoption effort. It is important to “get the lay of the land;” to know what people and businesses and organizations do (and do not) with broadband and broadband-enabled applications; and to understand where the region’s weaknesses or “missed opportunities” lie.

SNG’s proprietary eSolutions Benchmarking data collection and analysis is specifically designed to help communities and regions leverage the benefits of high-speed Internet connectivity and eSolutions for economic and social development.

eSolutions Benchmarking will build a unique repository of primary data about broadband usage across your region to develop effective strategic broadband initiatives and eSolutions adoption plans. Areas of special interest can be identified and studied in detail (e.g. tourism, manufacturing or telemedicine). SNG’s growing database allows each region to assess its performance against other regions.

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